Senior Data Analyst

Job DescriptionThe Role: Reporting to the Head of Data and Insight, you will help to equip our Broadcasting editorial, commercial, marketing and product teams with best in class insight using internal data and analytics, combining internal data tools with external sources to tell compelling stories. Using your experience and knowledge of data and analytics, you will represent the voice of our audience, supporting key business decisions with rich and actionable customer intelligence.Day to day you will: Work closely with Technology, Data and Insight colleagues to enable our brands to capitalise upon all the digital data and analytics sources at our disposal in order to extract rich insights on how audiences are engaging with key programming, platforms and products. Deliver high quality data analysis and recommendations to editorial and business stakeholders, driving business value through more customer-centric decisions to grow audiences and revenues. Develop and maintain high quality reports, dashboards and compelling visualisations of business performance, continually seeking new ways in which we can effectively translate data to communicate insights to our stakeholders. Support the wider work of the Broadcasting Data and Insights team as needed, including in relation to audience measurement and custom research projects to inform our editorial strategies and product innovation. Work with your stakeholders and suppliers to identify, define and champion best practice for analytical and data tools. What we’re looking for from you:Behavioural Skills: You will drive business value and action from your analysis, and lead business meetings where you will present clear and compelling stories with recommendations. You will communicate proactively, clearly and regularly to influence a variety of stakeholders, being unafraid to stand up for your work and voice your opinions, keeping stakeholders updated on progress. You will collaborate cross-functionally, ensuring the best work is produced and learning from colleagues in other areas. You will demonstrate a deep awareness of the Broadcasting division’s broader strategic objectives, and exhibit a flair in identifying how data and insight can support the achievement of key business KPIs Technical Skills: You utilise SQL to manipulate and process large data sets to enable concise reporting and analysis (through data warehouses like GBQ/AWS). You’ll love the challenge of visualising data in a meaningful and actionable way (using tools like Tableau/Looker/Data Studio), pioneering new techniques. You’ll enjoy presenting and communicating detailed analysis to non-technical stakeholders, knowing how to convince different audiences (using tools like Powerpoint, Google Slides, Tableau Story). Good understanding of digital audience measurement, journey analysis and A/B testing methods, customer data and how to utilise them all together (using tools like Google/Adobe Analytics, Optimizely). If you think you have what it takes but don’t tick every requirement on the list, please do apply. We recognise that considering someone’s potential as well as their experience is a great way to hire. We want to hear from people who have a passion to learn and develop.We are News UK: One of the leading media businesses in the UK and Ireland, our newsbrands include The Times, The Sunday Times, The Sun, The Sun on Sunday and The TLS. Our national broadcast brands include talkSPORT, Times Radio, talkRADIO and Virgin Radio, and we have market-leading local radio stations across Ireland. In 2022 we launched TalkTV, a major new TV channel available to everyone across the UK, delivering a schedule of news, current affairs, entertainment and sport. Our world-famous brands provide news, analysis, opinion and entertainment to almost 40 million people each month. Spanning digital and print, audio and video, events and experiences, our brands are home to a plurality of opinion, representing the diverse communities we serve. News UK is wholly owned by News Corp.Life at News: At News UK we believe our people are our heartbeat - they are the driving force behind our brands and we want the ways we work to enable people to thrive. Some of us work flexibly, in many different ways. We encourage you to talk to us about the flexibility you would like. We can’t promise to offer exactly what you want, but do provide multiple flexible working options. Many of us work in a hybrid way between one of the News UK & Ireland offices and remotely.We champion diversity and inclusion ( , we strive to maximise and encourage every individual’s potential and ensure everyone feels valued. We support this through our Diversity Board, D&I strategy & training, creating more diverse content and our intern and apprenticeship programmes. We also have 8 employee-led networks;Cultural Diversity, News is Out, GenZ, Sustainability Champions, News for Parents, Women in Tech, News UK Christian Fellowship and we are awaiting the launch of our Women’s Steering Group.We take pride in looking after our amazing talent at News UK supporting theHealth and Wellbeingof our staff. We offer private medical insurance covering pre-existing conditions, discounted gym memberships, ClassPass at Home, weekly virtual HIIT, yoga and run club classes, and a ‘Bikes for Work’ scheme, as well as offering opportunities for physio/massage, counselling and legal support.In addition we also offer: A generouspensionscheme with employer contributions of up to 5%; 25 daysholidayand up to 4volunteeringdays per year; Maternityleave up to 18 weeks full basic salary &paternityleave up to 2 weeks; Wide range oftrainingavailable, plus full LinkedIn Learning access. We want to ensure that everyone we meet has the opportunity to perform to their best when interviewing, so feel free to let us know, at any stage, whether you require anyreasonable adjustmentsduring the recruitment process, and we will do our best to accommodate.News UK is an official partner of the Journalism Diversity Fund, founder of the Journalism and Disability Forum, and proud member of the Valuable 500. At News UK, we will continue to promote an inclusive and diverse workplace, to help people with visible and non visible disabilities create careers in media and aim to make our content accessible to all.