Senior Digital Marketing Executive – LiveScore Bet Bulgaria

Hybrid working 2 days in the office per week Tues – Thurs The Role We have a new opportunity available for a Senior Digital Marketing Executive to join a high performing digital team within LiveScore Group. The Digital team is responsible for all Digital Marketing campaigns across the group, with a primary focus on User Acquisition. Reporting into the Digital Marketing Manager, we are looking for an enthusiastic, analytical, self-motivated person who loves sport to join the team. The role will be to support the Digital Marketing Manager with all aspects of digital user acquisition marketing, working with in-house teams such as data, design, SEO as well as external marketing agencies who will be running paid activity. The role will help facilitate the execution of Digital Marketing campaigns, delivering substantial growth with effective user acquisition as the primary goal. The role requires a highly organized and analytical individual, who is keen to get stuck into an end-to-end digital marketing role. Key Responsibilities Creating and sharing of reporting on digital campaigns for LiveScore Bet Bulgaria, not limited to user acquisition but including brand campaigns Managing and supporting local Agency resource, ensuring they have all the tools necessary to deliver effective marketing campaigns Budget tracking - ensuring that signed off budgets are documented and adhered to, providing feedback to senior stakeholders when necessary Co-ordinating all finance matters including raising purchasing orders and processing invoices for payment in conjunction with the Accounts teams Carrying out Ad Operations tasks across multiple platforms including Google Campaign Manager, Income Access, etc. Conduct regular testing of user journeys and QA all new campaign setups Work within an internal matrix structure to deliver objectives, including Country Management, Data, CRM, ASO, SEO, Design and Promotions. Assist in creating reports for Senior Management on a weekly and monthly basis on performance including but not limited to, CAC spend, Registrations, P2Ps, Player Quality Ensuring all advertising meets applicable Compliance guidelines, including content and age verification rules Skills, Knowledge and Experience Fluent in Bulgarian or previous experience within the Bulgarian market Demonstrated depth of experience in an analytical, user acquisition-focused digital marketing role Highly competent with all aspects of reporting, utilizing primarily Excel and Tableau Rudimentary understanding of Attribution methodologies and implementation Experienced with handling paid media budgets Experience of working with and building relationships with agencies and internal resources Working knowledge of one or more digital marketing channels, including Paid Social, Affiliates, Display and PPC Excellent attention to detail Natural, methodical problem solver Highly effective and clear communicator, both verbally and in writing Focused and highly organised Creative thinker Passionate about Sports What can we offer? Company Performance bonus Hybrid working for all staff with flexible working opportunities Private Healthcare scheme + Employee Enhanced Assistance Enhanced Family Leave - Maternity, Shared Parental & Adoption Leave: up to 6 months at full pay and 6 months at half pay. Paternity leave: up to 4 weeks at full pay Subsidised gym membership Life Assurance (x3 salary) Contributory Pension Plan Daily snacks, quality coffee, soft drinks and regular socials

#J-18808-Ljbffr