By registering and proceeding with this application, you are confirming that you agree with our Data Protection Policy.
Description:
We are looking for an experienced marketeer to join us as a Senior Marketing Executive. The role will involve the development, execution, and analysis of marketing campaigns to support learners at all stages of their journey with Learning Curve Group. Reporting to the Head of Data & Commercial Marketing, you will be instrumental in bringing on new enrolments, supporting learners during their time with LCG, and promoting progression opportunities across the group’s provisions. A key focus of this post is to build on the successful launch of LCG’s commercial offering, giving learners the opportunity to self-fund their courses. We are looking for demonstrable success in e-Commerce and email marketing to support this arm of the business. Working closely with the Heads of Marketing, you will also support our Skills, Apprenticeships, and Academy provisions. You will give insights into learner data, and promote opportunities for our learners to develop, whilst demonstrating ROI in different marketing streams. You’ll have the support of a diverse skillset throughout the wider digital and branding team. Role Information
Duties: Utilising LCG’s full tech stack to create effective and timely comms strategy (including Learner Management System [LMS], Customer Relationship Management [CRM], communications, and analytics tools). Copywriting for a range of applications, including email marketing, digital and traditional ad campaigns. Supporting the growth of LCG’s commercial offering: managing the day-to-day running of LCG’s e-Commerce store, and associated ad activity. Assisting the Heads of Marketing with reporting on learner recruitment, and interpreting data to drive improved return on investment (ROI). Managing LCG’s digital footprint, including website maintenance, relationships with external partners, and promoting best practice amongst the group’s key stakeholders. Competitor analysis and reporting. Comply with the company’s policy and procedures and maintain close liaison with all departments on activities. Conduct your role in line with the company values and expected behaviours. Implement and comply with the Safeguarding and Health and Safety Policies. Ensure the maintenance of confidentiality and professionalism at all times. Promote equal opportunities and recognition of diversity throughout the company. Working Flexibly
If the working hours, days, or times don't quite meet your needs please contact us to see if we can accommodate working flexibly. We love to develop our people, so even if you don't meet 100% of these qualities and criteria below, we strongly encourage you to apply. You may have other qualities that we haven’t considered here! Attention to detail: ability to be consistent, succinct, and engaging in both written and creative communications. Strong copywriting skills: ability to recognise the needs and challenges of learners, and utilise a range of communication styles to suit different audiences. Creatively minded: demonstrable success in graphic design across a range of applications, maintaining brand consistency. Data-driven: able to interpret data and identify opportunities, as well as reporting and improving ROI. Proactive: a desire to continually improve learner experiences and internal processes, without prompting. Time management: ability to identify urgent and important tasks, and manage a range of projects accordingly. Experienced with e-Commerce platforms (Shopify, WooCommerce, BigCommerce). Experienced with email marketing tools and data segmentation. Experienced with Adobe Creative Suite (Photoshop, InDesign, Illustrator) and Canva. Experienced with PPC advertising (Facebook Ads, Google Ads). Knowledge of CRM systems. Valuing a working environment which promotes different perspectives, experiences, and neurodivergences. Why work for Learning Curve Group?
There are many reasons that make Learning Curve Group a fantastic place to work! Although we have some great benefits, we know that one of our biggest perks is the incredible People & Culture we have been lucky enough to create. Don't just take our word for it though, you can hear from some of our Purple People here: Click me. In addition to working for a company that has been listed as the top 100 companies to work for, for the last five years you'll have access to below benefits: 26 days annual leave + Bank Holidays. Buy & Sell an additional 5 days each year. Length of service annual leave increments starting at 2 years. Healthcare Scheme. Tech Scheme. Ikea Scheme. Cycle to work Scheme. Paid Volunteer day each year. Early Finish Fridays on the last Friday of every month. Student / Teacher Discount. Uniform. HEAD OFFICE PERKS
We wish we could provide these to all, but as a national company it's not always possible. However, these perks are available to all staff when they attend our incredible Head Office space: Electric Car charging points. Free fruit, Coffee, and Tea. Onsite Shower. Prayer room on request or list of nearest available places of worship. EQUAL OPPORTUNITIES
You’re unique – and we love that about you. As an equal opportunity employer, we positively encourage applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, transgender status, religion or belief, marital status, or pregnancy and maternity. Don’t just take our word for it though! Our commitment to a number of covenants and pledges will show you just how serious we are about equal opportunities for all. Recruitment Checks
Learners are at the centre of everything we do so we are committed to safeguarding and promoting their welfare. This means for some of our roles, we need to carry out certain checks to ascertain someone's suitability for working with learners. As this role will not include regulated activity with learners, a DBS is not required. However, you will be required to provide satisfactory references and prove their eligibility to work in the UK.
#J-18808-Ljbffr
We are looking for an experienced marketeer to join us as a Senior Marketing Executive. The role will involve the development, execution, and analysis of marketing campaigns to support learners at all stages of their journey with Learning Curve Group. Reporting to the Head of Data & Commercial Marketing, you will be instrumental in bringing on new enrolments, supporting learners during their time with LCG, and promoting progression opportunities across the group’s provisions. A key focus of this post is to build on the successful launch of LCG’s commercial offering, giving learners the opportunity to self-fund their courses. We are looking for demonstrable success in e-Commerce and email marketing to support this arm of the business. Working closely with the Heads of Marketing, you will also support our Skills, Apprenticeships, and Academy provisions. You will give insights into learner data, and promote opportunities for our learners to develop, whilst demonstrating ROI in different marketing streams. You’ll have the support of a diverse skillset throughout the wider digital and branding team. Role Information
Duties: Utilising LCG’s full tech stack to create effective and timely comms strategy (including Learner Management System [LMS], Customer Relationship Management [CRM], communications, and analytics tools). Copywriting for a range of applications, including email marketing, digital and traditional ad campaigns. Supporting the growth of LCG’s commercial offering: managing the day-to-day running of LCG’s e-Commerce store, and associated ad activity. Assisting the Heads of Marketing with reporting on learner recruitment, and interpreting data to drive improved return on investment (ROI). Managing LCG’s digital footprint, including website maintenance, relationships with external partners, and promoting best practice amongst the group’s key stakeholders. Competitor analysis and reporting. Comply with the company’s policy and procedures and maintain close liaison with all departments on activities. Conduct your role in line with the company values and expected behaviours. Implement and comply with the Safeguarding and Health and Safety Policies. Ensure the maintenance of confidentiality and professionalism at all times. Promote equal opportunities and recognition of diversity throughout the company. Working Flexibly
If the working hours, days, or times don't quite meet your needs please contact us to see if we can accommodate working flexibly. We love to develop our people, so even if you don't meet 100% of these qualities and criteria below, we strongly encourage you to apply. You may have other qualities that we haven’t considered here! Attention to detail: ability to be consistent, succinct, and engaging in both written and creative communications. Strong copywriting skills: ability to recognise the needs and challenges of learners, and utilise a range of communication styles to suit different audiences. Creatively minded: demonstrable success in graphic design across a range of applications, maintaining brand consistency. Data-driven: able to interpret data and identify opportunities, as well as reporting and improving ROI. Proactive: a desire to continually improve learner experiences and internal processes, without prompting. Time management: ability to identify urgent and important tasks, and manage a range of projects accordingly. Experienced with e-Commerce platforms (Shopify, WooCommerce, BigCommerce). Experienced with email marketing tools and data segmentation. Experienced with Adobe Creative Suite (Photoshop, InDesign, Illustrator) and Canva. Experienced with PPC advertising (Facebook Ads, Google Ads). Knowledge of CRM systems. Valuing a working environment which promotes different perspectives, experiences, and neurodivergences. Why work for Learning Curve Group?
There are many reasons that make Learning Curve Group a fantastic place to work! Although we have some great benefits, we know that one of our biggest perks is the incredible People & Culture we have been lucky enough to create. Don't just take our word for it though, you can hear from some of our Purple People here: Click me. In addition to working for a company that has been listed as the top 100 companies to work for, for the last five years you'll have access to below benefits: 26 days annual leave + Bank Holidays. Buy & Sell an additional 5 days each year. Length of service annual leave increments starting at 2 years. Healthcare Scheme. Tech Scheme. Ikea Scheme. Cycle to work Scheme. Paid Volunteer day each year. Early Finish Fridays on the last Friday of every month. Student / Teacher Discount. Uniform. HEAD OFFICE PERKS
We wish we could provide these to all, but as a national company it's not always possible. However, these perks are available to all staff when they attend our incredible Head Office space: Electric Car charging points. Free fruit, Coffee, and Tea. Onsite Shower. Prayer room on request or list of nearest available places of worship. EQUAL OPPORTUNITIES
You’re unique – and we love that about you. As an equal opportunity employer, we positively encourage applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, transgender status, religion or belief, marital status, or pregnancy and maternity. Don’t just take our word for it though! Our commitment to a number of covenants and pledges will show you just how serious we are about equal opportunities for all. Recruitment Checks
Learners are at the centre of everything we do so we are committed to safeguarding and promoting their welfare. This means for some of our roles, we need to carry out certain checks to ascertain someone's suitability for working with learners. As this role will not include regulated activity with learners, a DBS is not required. However, you will be required to provide satisfactory references and prove their eligibility to work in the UK.
#J-18808-Ljbffr
