Senior Strategic Planner

·
Full time
·
Job offered by: Mediaworks
·
Do great work, have great fun and develop your career alongside a group of ridiculously talented people.

As an experienced Senior Strategic Planner, you’ll be responsible for developing and guiding the strategic direction of digital campaigns, ensuring alignment with our clients’ goals.

Demonstrating a deep understanding of consumer behaviour, digital channels, media plans, and data analytics, you’ll craft compelling strategies that integrate performance and technology that drives commercial success.

Note: We offer a hybrid approach and are in the office 3 days per week, based near the Metro Centre in Gateshead. The role

If you're an experienced Strategic Planner with excellent communication and analytical skills, please share your CV and we’ll be in touch soon. You'll be responsible for: Creating insightful and creative digital strategies that effectively address business objectives for our clients. Conducting comprehensive research on consumer behaviour, channel strategies, and competitor landscapes to inform strategic decisions. Creating detailed strategic plans that outline campaign goals, target audience, messaging, and key performance indicators (KPIs). Collaborating with other agency teams to ensure the strategic vision is effectively translated into compelling campaign ideas and executions. Presenting strategic concepts and campaign plans to clients and internal teams, articulating the rationale behind strategic decisions. Building excellent relationships with clients, maintaining a deep understanding of their industry, competitors, and business goals. Monitoring, analysing and reporting on the performance of digital campaigns, using data to refine and optimise strategies. Collaborating with analytics teams to assess the effectiveness of campaigns against KPIs and make data-driven adjustments as needed. When you join our crew you get a platform to shine ... and a competitive salary and bonus scheme, 25 days annual leave with the option to buy more (plus public holidays and your birthday off), social activities and office events including our famous monthly breakfast buffets, as well as a range of wellbeing options, a personal development plan, and more! The person

Ideally you'll have: 5+ years of experience in strategic planning within a digital marketing agency or related industry. A degree or equivalent experience in marketing, advertising, psychology, or related field. Good understanding of the agency model and the importance of content in marketing campaigns. Strong understanding of digital marketing channels, including SEO, PPC, content marketing, and social media, with knowledge of branding and positioning strategies. Experience with customer journey mapping, data analysis tools (e.g., Google Analytics, Excel) and market research methodologies. Superb storytelling and presenting skills, with the ability to articulate complex ideas clearly and persuasively. Clear commercial skills, able to understand business priorities and growth drivers, and how your strategies will support our clients' success. And fantastic if you also have: Experience working in a dynamic agency environment and/or for public sector organisations. A great attitude and willingness to support colleagues and contribute to a positive team spirit. A passion to train and share skills with other team members and departments. We like to win. There’s no shame in that. And we believe that to win you set the bar and beat it - simple as that. We do it well

We’re commercially driven and customer-obsessed. We’re not here for vanity, every single one of us is 100% driven to smash your goals. We do it together

We believe in the power of teams to create work that works. We’re natural born collaborators, always feeding off each other because we know that the whole is greater than the sum of its parts.

#J-18808-Ljbffr

Recent Jobs

London (On site) · Full time

Are you a smart, driven professional who takes pride in making a difference in local communities? Turner & Townsend’s Real Estate division is experiencing significant growth and we’re looking for an experienced industry professional with health project experience to join our high-performing and collaborative Project Management team. Why Join Us? Impactful Work: Contribute to social [...]Read More... from Assistant Project Manager – Healthcare See details

Chasetown (On site) · Full time

My client, Autosmart International are a manufacturing success story! Site Operations Manager – leading fast-paced manufacturing and warehousing About Our Client Autosmart International is a manufacturing success story, leading the field in vehicle cleaning products. We are the No.1 choice of automotive trade customers across the UK. We have doubled in size in the last [...]Read More... from Site Operations Manager See details

London (On site) · Full time

CSS are looking for an experienced duty officer to join our client’s team who are a local council responsible for all areas within the Tendering district. Working hours: All shifts are 8 hours long with various start times available: Monday to Friday – start times between 6AM – 3PM Saturday & Sunday – 6AM – [...]Read More... from Duty Officer See details