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Job no:
552090 Work type:
Full time Site:
Redditch Categories:
Digital Location:
Worcestershire Salary:
Up to £29.000 per annum Business Area:
Halfords Support Centre
About us At Halfords, our mission is to inspire and support a lifetime of motoring and cycling. As a specialist retailer, we lead the market through customer-driven innovation and a distinct product range. We are dedicated to providing our customers with an integrated, unique, and convenient service experience—from e-bike and electric vehicle servicing to on-demand solutions. Our commitment is to foster customer loyalty by offering compelling reasons to keep coming back to our stores, ensuring a lifetime of motoring and cycling enjoyment. The teams at our Redditch Support Centre work with every other area of our business, putting them at the heart of the action and playing a key role in our success and growth. Everyone brings their individual knowledge and experience to work every day, working as one team to keep things moving smoothly. If you’re willing to get stuck in, you’ll love it here too. So put yourself at the heart of a dynamic, fast-paced working environment where expertise and focus take people far. Job Purpose We are looking to recruit an SEO Executive to join the Performance Marketing team. You'll play a vital role in helping us to continually improve the organic performance of Halfords.com and our group sites. You'll need to be analytically minded, understand the power of digital marketing and have a desire to progress your career in SEO. You will need to be comfortable working with our wider teams such as Marketing, Category teams and our external Marketing Agencies. As a member of the SEO team, you will be a champion for all things SEO, empowering colleagues and educating them on why SEO is important in their roles. Key Responsibilities Support in the day-to-day activity of our over-arching SEO strategy. Work in conjunction with the wider teams on product launches, new page designs and content production. Ensuring SEO is a key consideration throughout. Undertake and perform regular site crawls using our third-party tools (Screaming Frog & Lumar). Offer advice and support in the implementation of on-page optimisation, based on insights and research. Identify technical SEO elements and issues that require fixing and resolving. Have a desire to absorb SEO knowledge and an interest in keeping up to date across algorithm updates, search engine guidelines and wider digital channels. Work closely with content, merchandisers & digital support to ensure our content, new digital initiatives and wider work have SEO consideration throughout. Conduct keyword research, monitor rankings and report back on performance. Key Skills/Experience You have previous SEO or digital marketing experience either at an agency or in-house. You understand the importance of technical SEO, on-page, off-page and content. You excel in finding issues, opportunities, and problems to solve. You understand how to utilise reporting tools such as Google Analytics 4, Google Search Console, if you can also use visualization tools such as Looker Studio or PowerBi this would be a bonus. Experience in using Ahrefs/SEMRush, Screaming Frog, Lumar, SEOMonitor or equivalent third-party SEO tools. An ability to interpret SEO data using excel, google sheets and presenting back findings in simple non-complex language. Must Haves At least 1-2 years SEO/digital marketing experience in an agency or in-house role Demonstrable experience in how to implement SEO and undertake SEO-based research A desire to learn more about SEO and become an expert in this area. (training and support will be provided) Things that will be a huge bonus An ability to demonstrate strong SEO experience and provide concrete example campaigns. Copywriting skills – part of our role can include writing content if you have demonstrable experience here it would prove a huge bonus. Regular use of technical software such as Screaming Frog, Lumar etc. Demonstrable experience of performing large scale SEO audits and implementation across e-commerce. An ability to identify keyword opportunities and an ability to test and learn from the changes implemented to demonstrate success. We are looking for someone who has had exposure to the core pillars of SEO and someone who wants to become an expert in this area. This role is a newly created role for a passionate and driven digital marketer. One who thrives in a fast-paced environment, excels at finding and resolving problems and wants to be seen as the go-to SEO expert at Halfords. In-house support and training will be provided to build up your knowledge from our in-house SEO team and where applicable our external SEO agencies. Not sure you meet all the criteria? We'd encourage you to take the wheel and apply anyway! At Halfords we are committed to creating an inclusive workplace for our colleagues. We're an equal opportunities employer and proud to welcome applications from all backgrounds and embrace diversity within our one Halfords Family.
#J-18808-Ljbffr
Job no:
552090 Work type:
Full time Site:
Redditch Categories:
Digital Location:
Worcestershire Salary:
Up to £29.000 per annum Business Area:
Halfords Support Centre
About us At Halfords, our mission is to inspire and support a lifetime of motoring and cycling. As a specialist retailer, we lead the market through customer-driven innovation and a distinct product range. We are dedicated to providing our customers with an integrated, unique, and convenient service experience—from e-bike and electric vehicle servicing to on-demand solutions. Our commitment is to foster customer loyalty by offering compelling reasons to keep coming back to our stores, ensuring a lifetime of motoring and cycling enjoyment. The teams at our Redditch Support Centre work with every other area of our business, putting them at the heart of the action and playing a key role in our success and growth. Everyone brings their individual knowledge and experience to work every day, working as one team to keep things moving smoothly. If you’re willing to get stuck in, you’ll love it here too. So put yourself at the heart of a dynamic, fast-paced working environment where expertise and focus take people far. Job Purpose We are looking to recruit an SEO Executive to join the Performance Marketing team. You'll play a vital role in helping us to continually improve the organic performance of Halfords.com and our group sites. You'll need to be analytically minded, understand the power of digital marketing and have a desire to progress your career in SEO. You will need to be comfortable working with our wider teams such as Marketing, Category teams and our external Marketing Agencies. As a member of the SEO team, you will be a champion for all things SEO, empowering colleagues and educating them on why SEO is important in their roles. Key Responsibilities Support in the day-to-day activity of our over-arching SEO strategy. Work in conjunction with the wider teams on product launches, new page designs and content production. Ensuring SEO is a key consideration throughout. Undertake and perform regular site crawls using our third-party tools (Screaming Frog & Lumar). Offer advice and support in the implementation of on-page optimisation, based on insights and research. Identify technical SEO elements and issues that require fixing and resolving. Have a desire to absorb SEO knowledge and an interest in keeping up to date across algorithm updates, search engine guidelines and wider digital channels. Work closely with content, merchandisers & digital support to ensure our content, new digital initiatives and wider work have SEO consideration throughout. Conduct keyword research, monitor rankings and report back on performance. Key Skills/Experience You have previous SEO or digital marketing experience either at an agency or in-house. You understand the importance of technical SEO, on-page, off-page and content. You excel in finding issues, opportunities, and problems to solve. You understand how to utilise reporting tools such as Google Analytics 4, Google Search Console, if you can also use visualization tools such as Looker Studio or PowerBi this would be a bonus. Experience in using Ahrefs/SEMRush, Screaming Frog, Lumar, SEOMonitor or equivalent third-party SEO tools. An ability to interpret SEO data using excel, google sheets and presenting back findings in simple non-complex language. Must Haves At least 1-2 years SEO/digital marketing experience in an agency or in-house role Demonstrable experience in how to implement SEO and undertake SEO-based research A desire to learn more about SEO and become an expert in this area. (training and support will be provided) Things that will be a huge bonus An ability to demonstrate strong SEO experience and provide concrete example campaigns. Copywriting skills – part of our role can include writing content if you have demonstrable experience here it would prove a huge bonus. Regular use of technical software such as Screaming Frog, Lumar etc. Demonstrable experience of performing large scale SEO audits and implementation across e-commerce. An ability to identify keyword opportunities and an ability to test and learn from the changes implemented to demonstrate success. We are looking for someone who has had exposure to the core pillars of SEO and someone who wants to become an expert in this area. This role is a newly created role for a passionate and driven digital marketer. One who thrives in a fast-paced environment, excels at finding and resolving problems and wants to be seen as the go-to SEO expert at Halfords. In-house support and training will be provided to build up your knowledge from our in-house SEO team and where applicable our external SEO agencies. Not sure you meet all the criteria? We'd encourage you to take the wheel and apply anyway! At Halfords we are committed to creating an inclusive workplace for our colleagues. We're an equal opportunities employer and proud to welcome applications from all backgrounds and embrace diversity within our one Halfords Family.
#J-18808-Ljbffr
Industry:
Retail
Employees:
10,001+
Founded:
1892
Address:
Icknield Street Drive, Washford West, Redditch, Worcestershire, GB, B98 0DE
We are Halfords. And we think journeys are important. Every single one of them. Long ones, short ones, adventurous ones, everyday ones. For 130 years, we’ve been making journeys better with our unrivalled expertise, services and an unbeatable range of motoring and cycling products. - We have over 12,000 people wowing our customers with product knowledge and services. - You’re never further than 20 minutes away from one of our 393 stores in the UK and Republic of Ireland. - 2000 technicians service and repair over 1 million vehicles annually, keeping them on the road. - We have over 600 garages with the latest equipment to MOT, repair and service your car to dealership quality at more affordable garage prices. So, we’re here to get you ready. Ready for anything life throws at you and for anything you decide to throw back. We don’t know what you’ll encounter, but there’s nothing on your journey that we can’t help you handle.
