About the role
SEO Manager
The UK's leading provider of adult short break experiences, Warner Hotels is a collection of unique properties in great locations across the UK. All short breaks at a Warner Hotel include breakfast, dinner and specified entertainment and activities, ensuring guests make the most of their time away. Situated in stunning locations nationwide including Heythrop Park in the Cotswolds, Studley Castle in Warwickshire, Thoresby Hall in Nottinghamshire and The Runnymede on Thames, each hotel offers its own personal character that makes every Warner Hotels stay unique.
Reporting to the Digital Marketing Director, the SEO Manager will drive organic growth through implementing SEO best-practice, including technical optimisation, content production and ongoing outreach.
What will you be doing?
- Perform keyword research to understand current performance and future opportunities
- Ensure best-practice internal linking, as well as advising how best to manage SEO across multiple sub-domains and domains
- Monitor and report on rankings, creating and meeting targets for traffic growth and resulting bookings.
- Will work closely with colleagues, most notably the Digital Content Executives and Copywriter, the Digital Product team, and the PR Manager.
- Work with the Copywriter to ensure that we are creating optimised SEO landing pages as well as adding a continual stream of fresh, unique content to the website
What are we looking for?
- A SEO expert, used to working in a fast-paced business
- In-depth knowledge of the latest SEO techniques, with experience of what works well and pitfalls to avoid, as well as SERP and algorithm changes
- An appreciation for what makes content on-brand and great to read, as well as optimised for SEO
- Strong Google Analytics skills
- Experience with Google Tag Manager
- Experience using SEO monitoring tools
- Extensive experience of managing SEO activity for medium to large businesses, overseeing technical optimisation, content production and outreach/digital-PR
- Work closely with colleagues in other teams to ensure that we are executing SEO best-practise
- Strong communicator who can share complex data effectively with a range of stakeholders
- This role is the lead for SEO so needs to be confident in representing it in key meetings and conversations
- Highly analytical, with deep understanding of optimisation techniques
What we offer?
- Competitive salary
- Bonus scheme
- 25 days holiday
- Great deals on Warner breaks for you, your friends and family
- Discounted food and drinks at our on-site restaurant
- Pension Scheme
- Other discounts on variety of shopping experiences, high street brands and access to a VIP box at the O2.
Warner Hotels is part of the Bourne Leisure Group, which also includes Haven Holidays. We’re one great team creating a warm hearted and seamless experience across our 15 unique, beautiful and luxurious hotels, in some of the UK’s most beautiful country and coastal locations. Great chefs who make marvellous meals for great team to serve. Great beauticians who make guests look gorgeous for an evening of great entertainment. Great receptionists who book relaxing rooms that great housekeepers have polished to perfection. None of this would be possible without the support of the 950-strong support centre team at Hemel Hempstead. Great customer care and guest services teams, working with great marketing, sales and IT teams. Working with great purchasing and payroll teams, who work with great facilities and finance teams. Because it’s great teams who work together that give our guests a great time with memories that last a lifetime. That’s why we offer you our full support to develop yourself, gain a wide range of new skills and qualifications, and build the Warner Leisure career you’ve always dreamed of.
