Slots Promotions & Marketing Executive

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Full time
Location: Maidenhead
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Company Description

Mecca Bingo is one of the largest Bingo operators in the UK with a national portfolio of 50 venues- offering bingo, slot machine games, great value food & drink and live entertainment. At Mecca Bingo we are committed to safer gambling for our customers and building an inclusive, diverse and engaged team. Job Description

We are seeking an enthusiastic and creative Slots Promotions & Marketing Executive to join our dynamic team at Mecca. In this role, you will be responsible for developing and implementing innovative marketing strategies to promote our slot machine offerings and enhance customer engagement. Help develop and execute comprehensive marketing campaigns for slot machine promotions. Create compelling content for various marketing channels, including social media, email, and print materials. Analyse customer data and market trends to inform marketing strategies to help improve slot machine performance. Collaborate with the Mecca operations and marketing teams to ensure seamless implementation of promotions. Help track ROI for marketing initiatives. Organise and oversee special events and tournaments related to slot machine promotions. Ensure all marketing activities comply with UK gambling regulations and responsible gaming guidelines. Liaise with external vendors and agencies to produce high-quality marketing materials. Provide regular reports on the effectiveness of marketing campaigns and slot machine performance. Qualifications

2 years of experience in marketing or promotions, preferably within the gaming or hospitality industry. Proven track record in developing and executing successful marketing campaigns. Strong understanding of digital marketing channels and social media platforms. Excellent analytical skills with the ability to interpret data and translate insights into actionable strategies. Proficiency in project management and budgeting. Outstanding copywriting skills with the ability to create engaging content. Familiarity with UK gambling regulations and responsible gaming practices. Graphic design skills are desirable but not essential. Ability to work flexible hours, including evenings and weekends, as required. Excellent communication and interpersonal skills. Creative problem-solving abilities and a customer-focused mindset. Additional Information

Join us to unlock benefits and opportunities that will boost your career journey in a vibrant, inclusive and fulfilling work environment. Wellbeing at rank is important. From hybrid working and colleague support networks to menopause support and weekly pep-talks, we're here for you. We'll also invest in your growth- providing development opportunities, leadership training and cutting-edge industry certifications so you have the tools and resources to help you work, win and grow with us. Immerse yourself in new cultures and gain international exposure through our wider global business. Collaborate with colleagues from around the globe. From pensions to bonus schemes, and private medical insurance to life insurance- we've got you covered. Our benefits vary by brand and/or location. Please have a chat with your local Talent Acquisition specialist to find out what’s in place in your location. The Rank Group are committed to being an inclusive employer, ensuring that we better understand and meet the needs and requirements of our candidates and customers. If you require a reasonable adjustment to be made, please reach out to let us know ahead of your interview.

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