Social Media & Digital PR Manager

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Full time
Location: Liverpool
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Job offered by: Adaptable Recruitment
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At Adaptable Recruitment we have an Excellent Opportunity for an Experienced Social Media & Digital PR Manager to join a leading professional services company based in the Liverpool area. Salary:

up to £40,000 Depending On Experience Holidays:

20 days, Birthday, Christmas period & Bank Holidays Location:

Liverpool Working Hours:

35 hours - Hybrid Working Benefits:

Enhanced Benefits Package Main Responsibilities To Include

Social Media Management:

Oversee and manage daily social media activities across relevant platforms (LinkedIn, Twitter, Instagram, etc.). Create engaging and on-brand content that reflects our ethos, values, and mission. Collaborate with senior management and team members to ensure brand consistency and a unified online presence.

Digital PR Strategy Development:

Work closely with senior leadership to design and implement comprehensive digital PR strategies to boost brand awareness and online reputation. Identify media opportunities, target journalists, bloggers, and influencers to pitch stories and secure media coverage. Develop and distribute press releases, pitch letters, and other communication materials to promote key initiatives.

Media Outreach & Relationship Building:

Build and nurture strong relationships with journalists, bloggers, industry influencers, and other media contacts to secure ongoing coverage and collaborations. Monitor media coverage and manage press requests efficiently.

Content-Driven Initiatives:

Assist in the production and promotion of content-driven activities such as webinars, podcasts, and online events. Ensure that all content is aligned with our brand voice and engages our target audience.

Performance Analysis & Reporting:

Track and analyse Digital PR performance metrics, including social media analytics, media coverage, and campaign outcomes. Prepare detailed reports to assess campaign effectiveness and suggest improvements for future initiatives.

Key Skills & Experience

Proven experience in social media management and digital PR, preferably in a corporate or agency setting. Strong knowledge of digital marketing platforms and tools. Excellent writing skills with experience creating press releases, pitches, blog posts, and other media materials. Ability to build and maintain strong relationships with media outlets, influencers, and industry partners. Strong communication and project management skills, with the ability to manage multiple initiatives simultaneously. Familiarity with branding, content strategy, and PR best practices. The Ideal Candidate

Experience working within legal sector desirable Knowledge of SEO and content optimization for PR. Familiarity with podcast and webinar production. A network of media contacts in relevant industries. Benefits To Include

Competitive salary and benefits package. Room for growth and professional development. A collaborative, forward-thinking environment that values innovation and new ideas. Death in service Private health care

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