Social Media Lead

·
Full time
Location: London
·
Job offered by: Matter Labs
·
At Matter Labs, we believe freedom drives progress and prosperity. We don’t see ourselves as a company, but as a team aligned around a single mission: to advance personal freedom for all (see

ZK Credo ). To achieve this goal, we’re building zkSync — a credibly neutral, fully open source technology stack and network on top of Ethereum, which is owned and governed by its community. We use advanced cryptography called

zero-knowledge proofs

to scale Ethereum infinitely without compromising on security or decentralization. With a world-class team, a community of over 1M supporters across

Twitter

+

Discord , and hundreds of millions $ in

funding , we have abundant resources to accomplish the mission. The Role The Social Media Lead’s mission is to build and execute a social media marketing program that increases awareness, connects with target audiences, contributes to accelerating growth, and drives cultural relevance for the ZKsync brand. What you will be doing Ideate, create, and publish engaging content across multiple social platforms including Twitter, Discord, LinkedIn, and Lens. Craft compelling and creative social content to engage the ZKsync community and broader crypto audience by staying on top of current trends and emphasizing our key product and competitive strengths. Lead content listening, performance measurement, and testing to continuously optimize efforts. Collaborate with designers to create engaging visuals and consistent brand look/feel. Work with the BD and Ecosystem teams to highlight strategic partners, execute growth campaigns, and co-market with all ZKsync ecosystem partners. Establish a strong working relationship with Engineering, Product, and DevRel teams to inform content strategy and co-create technical content that appeals to builders, developers, founders, and other key product decision-makers. What we look for in you 6+ years of content marketing experience, with at least 2 of those in web3. Proven track record of managing social media for high-growth organizations. Skilled in writing and copyediting. Expert in channel strategy, content creation, and message prioritization. Experienced in utilizing data to continuously refine and optimize efforts. Deep understanding of crypto culture. Advanced knowledge of content publishing/analytics tools. Working at Matter Labs At Matter Labs, you have the freedom to work how you want, when you want, and from where you want. All positions are 100% remote (with optional travel to team and/or industry events). We operate in lean and nimble teams, with no time tracking and minimum bureaucracy. We move fast. Only results matter. We will provide you with everything you need to learn, grow, and be productive. Our results-only environment means anyone who believes in our mission can join us, regardless of background, sexual orientation, race, gender, and age. Both our team and community are made up of people from diverse backgrounds. That's why, out of politeness and respect, we refrain from opinions on politics, religion, or sex at the workplace. We designed our culture around the tenants of freedom and ownership. This ethos will underpin our positive-sum community as we evolve toward full decentralization. What we Offer Competitive compensation Equity and token package 100% coverage for health, dental, and vision Insurance 16 weeks of parental leave Flexible paid time off Company closure weeks 1-2x per year $2000 USD work equipment stipend $300 USD monthly co-working allowance Company offsites 1-2x per year $500 USD learning & development stipend 401k plan for US Employees Don't meet every single requirement? That's ok. At Matter Labs, we think big with a long-term view and encourage you to apply even if you don't think you check every box in the job description. If this role resonates with you, please apply now. Read more about working at Matter Labs

here . Important: We are remote-first, operating in the timezones between UTC-5 (Latam and Atlantic Coast) to UTC+7 (South-East Asia).

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