We are looking for an outstanding marketing leader to drive the performance of our DE and NL markets through all marketing levers. Key areas of responsibility include the marketing roadmap, ad hoc cross-functional action plans, the promotional playbook, reporting, and performance analyses. The role reports into the Go-To-Market & Performance Director Europe, with one experienced direct report. It requires frequent interactions / alignment with peers as well as subject matter experts across Pricing, Promo, Channels, Media Planning, Site, Analytics, CRM, Brand, and Finance.
What You Will Do :
Define and orchestrate actions across all marketing dimensions for your markets, and inform roadmaps beyond marketing (website experience, assortment expansion etc.);
Report on KPIs and articulate performance drivers;
Steer research and analyses, and socialize take-aways and implications;
Measure impact of actions and define implications;
Leverage and articulate insights from subject matter experts across the organization to inform go-to-market strategies.
Your Qualifications :
10+ years of experience in marketing, with at least 2 years in an e-commerce environment;
Native German speaker with robust knowledge of the German marketing and digital ecosystem;
Dutch speaker a plus, as well as experience in PR and Social Media;
Understanding of marketing levers and how they work together in particular online channels, paid media, trade marketing and promotions;
Strong organizational skills;
Analytical skills with strong business sense;
Ability to communicate and collaborate effectively across different domains, including with executive leaders;
Strong influential and leadership skills to influence decisions beyond direct scope;
Ability to handle a large and diverse set of stakeholders for input / guidance or for influential purposes.
Why You'll Love Working Here :
There is a lot to love about working at Vista. We are an award-winning Remote-First company. We’re an inclusive community. We’re growing (which means you can too). And to help orient us all in the same direction, we have our Vista Behaviors which exemplify the behavioral attributes that make us a culturally strong and high-performing team.
About Us :
Vista is the design and marketing partner to millions of small businesses around the world. For over 20 years we’ve been inspired by small businesses, and we work incessantly to deliver solutions to their evolving needs. VistaCreate, 99designs by Vista and VistaPrint, all under the parent brand Vista, represent a full-service design, digital and print solution, elevating small businesses’ presence in physical and digital spaces and powering them to achieve success. Vista is focused on making great marketing and design accessible to every small business owner, allowing them to create a cohesive brand image for use in-store, online and on-the-go.
Commitment to Diversity, Equity, & Inclusion :
Vista exists to help our customers live their dreams. Each dream is unique – and the Vista team needs to be as well. We believe in the unique contributions of everyone within a diverse global organization. We are collaborative, inclusive, and innovative. We strive to role model and live an inclusive culture of fairness, respect and belonging for all. And we work together to empower each other, creating a space in which each of us can spark our next great idea.
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