Focus Brands: Authentic Beauty Concept, STMNT Grooming Goods, Schwarzkopf Professional Styling (Salon Channel) Drive successful product launches to meet targets. Develop and execute brand, trade, and community activity plans (Digital, PR, Events) within L17 budget. Present monthly sales and promotional plans; analyze brand performance and recommend corrective actions. Collaborate with EShop and EComm teams to support brand growth and boost eCommerce sales. Oversee artwork approvals and coordinate brand images and assets. Support digital campaigns on social media, ensuring alignment with global ad strategies. Partner with PR agencies to guide local social media activities. Coordinate with Education and Sales teams to align strategies. Monitor market trends, visit customers, and evaluate competition.
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