Brand Marketing Manager
Brand Marketing Manager focuses on develop and execute marketing campaigns to drive patient acquisition, retention, and dentist recruitment.
What the role involves
- Develop and execute marketing campaigns to drive patient acquisition, retention, and dentist recruitment.
- Create engaging content, including written and video assets, for digital platforms, patient communications, and events.
- Managing an external team of designers, copywriters, and videographers.
- Overseeing the company's social media strategy, including LinkedIn thought leadership and local practice accounts.
- Enhance brand guidelines to ensure consistency across all communication channels.
- Leading a customer segmentation project using data-driven insights.
Skills and requirements
- Minimum of 5 years’ experience in a professional marketing environment.
- Proven experience managing third-party marketing and creative suppliers.
- Strong communication and interpersonal skills, with the ability to engage multiple stakeholders.
- Experience in a service-based industry such as healthcare, hospitality, or travel.
Confirmed role details
- Rodericks Dental Partners is seeking a Brand Marketing Manager to develop.
- Deliver impactful marketing campaigns that attract new patients, retain existing ones, and recruit talented dentists.
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