CRM Technical Manager

CRM Technical Manager focuses on advanced orchestration: lead the implementation of high-complexity braze features, including webhooks for third-party integrations, content cards, and in-app messaging.

What the role involves

• Advanced Orchestration: Lead the implementation of high-complexity Braze features, including Webhooks for third-party integrations, Content Cards, and In-App Messaging.
• Systemic Troubleshooting: Serve as the final technical escalation point for the CRM stack. Diagnose root causes - from API latency and Liquid syntax errors to CSS rendering bugs -.
• Technical Mentorship: Lead the ‘Community of Practice’, upskilling the team in Liquid literacy and SQL basics, while setting the global standard for QA governance and technical doc.

Skills and requirements

• Advanced Braze Mastery: Extensive hands-on experience across the full Braze suite: Canvas, Liquid (advanced filters/tags/loops), Webhooks, Content Cards, and Predictive Suites.
• Build segments, and audit data flows between the warehouse and the engagement layer (CDI).
• SQL & Data Manipulation: Proficiency in SQL (BigQuery/GCP).
• Technical Stack Fluency: Deep understanding of HTML/CSS specifically for Email/Web/In-App rendering, alongside experience with CDP/ELT tools (., Hightouch).