Global Head of Performance Marketing

As a Global Head of Performance Marketing, the work centres on overseeing the global strategy for all performance channels, including Paid Search, Paid Social, Affiliates, SEO, and Display. It would suit someone who can bring careful technical judgement and practical problem-solving to the role.

Where ownership sits

REQUIREMENTS Essential: At least 5 – 10 years digital marketing experience in a retail and ecommerce environment. Conduct regular global analyses with actionable recommendations to support local optimisations.

Marketing work involved

Overseeing the global strategy for all performance channels, including Paid Search, Paid Social, Affiliates, SEO, and Display. Serve as the accountable channel leader, presenting to and collaborating with senior stakeholders and local markets to align and implement global performance strategies and digital. Work closely with the Global Brand Director to enhance Paid efforts through a blend of engaging assets and executional excellence.

Marketing skills and experience

• Strong understanding and experience of digital media planning, buying process and best practice.
• Experience with reporting and analysing KPIs across digital channels.
• Experience in driving growth in SEO, implementing Onsite and offsite strategies and best practice.

Practical details

• Work model: On-site.