Marketing Manager Tech Show

Marketing Manager Tech Show focuses on report on effectiveness and results, ensuring all elements achieve required performance criteria.

What the role involves

• Report on effectiveness and results, ensuring all elements achieve required performance criteria.
• Develop strategic audience development plans.
• Collaborate with partners to develop marketing campaigns.
• Lead generation strategies and compelling materials for all revenue streams across live and digital products.
• Regularly review marketing plan, response rates/KPI’s, attendee demographics, and industry best practices to ensure marketing efforts are effective and successful, making recommend.
• Overseeing and execute community building and social media strategies that drive engagement, interaction, brand affinity and could improve the audience experience.

Skills and requirements

• Experience with relevant digital marketing channels, campaign reporting, or content performance is useful.

Candidate fit

• commercial awareness, analytical judgement, clear reporting, and confidence turning insight into action

Additional role context

• We’re on a mission to be the most dynamic B2B events and communities business in every market we serve, bringing people together to learn, connect and grow.
• Operating across five regions, we power over 200 market-leading events, publications and brands across Business Technologies, Healthcare, Learning, HR & Education, and Future Trans.
• Deliver the marketing strategy that promotes our events to delegates and exhibitors.