PR Activations and Campaign Manager
PR Activations and Campaign Manager focuses on deliver the annual pr activations & campaigns calendar in line with business objectives.
What the role involves
- Deliver the annual PR Activations & Campaigns calendar in line with business objectives.
- · Lead the planning and delivery of UK and international media launches, press drives and product reveal events.
- · Work closely with the events team to manage PR events from concept through to execution, including venues, agencies, suppliers, budgets, logistics and guest experience.
- Deliver creative PR campaigns that generate earned media.
- · Work with the Content and Media Relations Manager to ensure every activation is supported by compelling media content and strong journalist engagement.
- · Manage external agencies and production partners to deliver activity to the highest standard.
Skills and requirements
- · At least five years' experience in PR, ideally within the automotive industry.
- · Proven experience delivering large-scale media launches, press events or experiential campaigns.
- · Experience managing agencies, suppliers and external stakeholders.
- · Strong project management skills with the ability to manage multiple complex workstreams.
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