Regional Sales Manager

COREcruitment Scotland Posted Feb 23, 2026

Full Time
Onsite

Job description

Regional Sales Manager – Global Soft Drinks Brand – Scotland - Up to £45k + Bonus + Car Allowance

My client is a Global Soft Drinks brand looking to expand their sales team across the country. This company is known for its fantastic ethos and culture, along with the development of their team.

We are currently looking for a Regional Sales Manager to join the growing team. This Regional Sales Manager will ultimately be responsible for leading a team to achieve growth within their sales area and drive the business forward. This Regional Sales Manager will need to forecast and budget accordingly whilst ensuring productivity amongst a team of 6.

The ideal Regional Sales Manager will have a strong background in trade and a proven track record in leadership. This role will focus on QSR brands and local retail accounts.

Regional Sales Manager responsibilities include:

  • Managing a team of Regional Manager to deliver on growth of the business with negotiations, nurturing QSR and fast food business along with retail.
  • Building long-term trading relationships with the key volume and image accounts.
  • Working closely with the team to track KPI’s
  • Developing a team and managing partnerships between individuals.
  • Forecasting and delivering on budget.
  • Delivering brand education & training to supplier, retailer and consumer
  • Qualitative selection and development of customers.
  • Identifying effective and beneficial sponsorship and promotional opportunities.

    • The Ideal Regional Sales Manager:

  • The candidate MUST come from a background in FMCG with sales experience across on-trade, off-trade or retail – candidates with leadership will be preferred.
  • Experience in leading a Sales Team to achieving successful forecasting.
  • Must have extensive experience for winning new business in the On Trade sector, along with skills in negotiations.
  • Previous experience of the beer and brewing industry is desirable but not essential.
  • Must be results focused with good communication and teamwork skills.
  • Must be prepared to travel and work evenings and weekends when required.
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