Senior Brand Manager

Senior Brand Manager focuses on supporting the marketing director with delivery of energy strategy and brand calanders.

What the role involves

• Supporting the Marketing Director with delivery of energy strategy and brand calanders.
• Leading development of set initiatives in the calendar, creating and delivering programmes, including specifically.
• Develop effective and compelling TCP and media plans.
• Leading Insights plan and implement learnings into campaign development.
• Leading ‘Live Nation partnership’, including festival and sampling activation.
• Leading social media strategy, content development and activation.

Skills and requirements

• Strong consumer understanding and brand building skills - understanding consumer insights to help build stronger activations & campaigns.
• Analytical skills – create robust analysis and meaningful insights to drive actions and highlight opportunities.
• Fluent in digital & social media, displaying passion to ensure our brands are connected into cultural conversations.

Additional role context

• Build strong relationships to get things done.
• Our commitment to wellbeing and career growth makes us a Top Employer for 14 years running.
• We’re an equal opportunity employer, committed to the Equality Act 2010.