Senior Paid Media Manager

Informa PLC London, England This week

Type Full Time
Pay Not listed
Work Remote
Experience 5+ years experience

Paid Media Manager focuses on assisting in building and evolving group-wide frameworks for ppc, paid social, and programmatic campaigns.

What the role involves

  • Assisting in building and evolving group-wide frameworks for PPC, paid social, and programmatic campaigns.
  • Supporting the establishment of standards and best practices to drive consistency, performance, and innovation across teams and agencies.
  • Monitoring campaign performance, optimize for ROI/ROAS.
  • Collaborate with internal teams to ensure campaigns are effectively structured, targeted, and optimized for maximum impact.
  • Supporting the evaluation, onboarding, and ongoing management of media agencies across paid search, paid social, and programmatic channels.
  • Driving accountability and performance improvement through regular agency reviews and audits.

Skills and requirements

  • Has proven expertise: With 5+ years of experience in paid media management, you have a strong track record of driving performance across PPC, paid social, and programmatic channels.
  • Is detail-oriented: You excel at campaign execution, optimization, and reporting, ensuring every detail aligns with strategic goals.
  • Thrives in collaboration: You work effectively with internal teams, agencies, and channel partners to deliver measurable results.
  • Is results-driven: You focus on metrics that matter, ensuring campaigns deliver ROI and align with business objectives.

Confirmed role details

  • Time out: 25 days annual leave, rising to 27 days after two years, plus a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year.

Candidate fit

  • campaign focus, commercial judgement, reporting confidence, and practical optimisation discipline

Additional role context

  • Provide guidance and mentorship to in-market and functional teams on campaign architecture, optimization, and strategic approach.
  • Support capability development initiatives, including training programs, resources, and frameworks to elevate internal team expertise in paid media.
  • Assist in setting unified KPIs, benchmarks, and attribution models for paid media campaigns.
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