Social Media Strategist

Social Media Strategist focuses on create, produce, and/or commission scroll-stopping organic content (short-form video, carousels, reels, stories, threads) that drives engagement, shares, saves, creator sign-ups, a.

What the role involves

• Create, produce, and/or commission scroll-stopping organic content (short-form video, carousels, Reels, Stories, threads) that drives engagement, shares, saves, creator sign-ups, a.
• Managing creator and influencer partnerships (from micro to mid-tier), working directly with music creators to generate authentic platform advocacy.
• Analysing, and optimise social performance across key metrics including follower growth, engagement rate, reach, referral traffic, creator sign-ups, and orders.
• Collaborate closely with SEO, marketing, and product teams to ensure social content supports search visibility and broader growth initiatives.

Skills and requirements

• 5+ years of hands-on social media strategy and execution, with proven success in viral content.
• Track record of turning entertainment into measurable business impact, driving sign-ups, creator onboardings, platform orders, referral traffic, and revenue from social (not just l.
• Killer creative instincts for 2026 internet culture.
• Genuine, obsessive passion for independent music, creators, and the vinyl/CD revival scene, bonus if you've got personal ties to artists/labels or live the "music discovery on soci.

Confirmed role details

• Enjoy a highly competitive salary package that rewards your expertise and hard work.
• Flexible time off: 25 days of paid holiday, a paid birthday off, and remote-friendly working.
• Comprehensive Pension Scheme: Secure your future with our robust pension scheme.
• Enjoy a hybrid work model with the flexibility to work from home, while spending at least 2 days a week in our vibrant London, King's Cross office.

Candidate fit

• Commercial awareness, analytical judgement, clear reporting, and confidence turning insight into action.

Additional role context

• By 2030, there will be over 250 million music creators globally, most locked out of physical formats due to high minimum runs and operational complexity.
• 100,000+ creators are using the product within our first year of commercialisation.
• Aiming for 20X growth by 2027.