Video Lead

This Video Lead opportunity in Tiktok Paid Media is built around leading creative direction from treatment through delivery across UGC, VSL, testimonial, product, lifestyle and brand film formats. It would suit someone who can bring you lead sets with clarity and calm, bring out the best in talent to the role.

Where ownership sits

For You Advertising: The UK’s #1 independent TikTok agency, specialising in TikTok paid media, TikTok Shop, and creator-led content at scale. Together, the group manages over £100M in ad spend, works with category-leading D2C brands, and operates the UK’s largest Creative Strategy department with design, production, stra.

Marketing work involved

Leading creative direction from treatment through delivery across UGC, VSL, testimonial, product, lifestyle and brand film formats. Provide clear creative direction to the Videographer on framing, movement and capture priorities throughout every shoot. Partner with Creative Strategists to translate performance data and audience insights into visual creative decisions.

What helps in this marketing role

You lead sets with clarity and calm, bring out the best in talent.

Marketing skills and experience

• 3–4+ years directing commercial, branded or performance content — agency or D2C experience strongly preferred.
• Demonstrable understanding of what makes paid social content convert: hooks, pacing, scene variety, calls-to-action.
• Proven experience directing a range of talent on set (actors, founders, real customers).

Practical details

• Hambi Media MCR Studio, Central Manchester (1 day in studio.
• 3 days on set per week).
• Compensation: £35,000 - £45,000 + Benefit Scheme + 27 Days Paid Holiday + Private Healthcare.
• 28 days paid holiday including birthday leave, Christmas Eve and New Year’s Eve.